Archive for the ‘brand name’ tag
Google offers outsourcing solutions
Everyone knows Google, in fact, they are one of the most recognized brands in the entire world. Alongside Coca Cola, Microsoft and Apple, Google has now developed a brand that people use to describe an action. If you ask someone to search online, it is likely that you will ask them to google it, such is the power and importance of Google. This has seen the company rise to the level of Xerox, Hoover or Tannoy where the company name is used to describe all of the firms operating in the same field. However, Google has not stopped there, they look to be spreading across all other aspects of the internet and the Google Mail system is becoming extremely popular and important across the globe. A lot of this is down to the fact that the brand name of Google has built up and the generosity and goodwill amongst their colleagues. It is not easy to develop a following amongst so many people around the world but Google have managed to do so in such a short space of time.
One interested party is the Los Angeles City Council which recently held a vote about whether they should outsource their email system to the Google email system. The result of the vote was an emphatic 12 to 0, which indicates the presence and power that Google have in the modern era. The contract that has been signed is said to be worth over $7m, which instantly makes it worthwhile to pursue. This move will see each employee of Los Angeles City Council being given their own cloud home on the Google system. This will see over 30,000 employees move onto the system but with any move of this size, there are likely to be concerns involved.
This is why LACC have made sure there has been a clause inserted into the contract that if any security breach occurs within the system, Google will financially compensate the organization. There are likely to be many instances of highly confidential information and data stored and passed on the Google system so there is a potential for a lot to go wrong. However, Google are extremely confident that they will be able to meet all of the requirements placed upon them and agreed to the clauses readily. It should also be remembered that the email system being used by the LACC and Google is not the standard Gmail system which is used by people all around the world. Rather, this system will be a much more advanced system, ensuring there should be a higher level of security for all users.
There have been many cities and governments pondering about the Google Mail system and there was almost a standoff process in who would be the first body to sign up to it. The fact that Los Angeles has moved means there is likely to be a wave of similar councils and government bodies following in the wake of moving to Google. You can guarantee that Google are going to go from strength to strength with this latest move and you can only ponder what they will offer next.